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Frequently Asked Questions on Mobile Coupons

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Mobile Coupon Technical Considerations

Yes!

You can show barcodes on the coupons in any format (QR, Aztec, UPCA, CODE128, GS1, …) (Please check with us for all supported barcode formats)- You can set the barcode value that needs to be displayed, it could be,  a unique couponID, the coupon value, or, one of your uploaded validation codes.

We are able to import your own validation codes and the Mobile Coupon Factory platform will show a unique validation code on every coupon.

Yes! Customers will need to be connected to the internet to download and interact with the Coupon.

Wallet passes are stored in the phone, so they can be programmed to be used without a connection, but will only be updated if the customer has an internet connection.

These are an online technology and do work best if the customer is connected to the internet.

All of our interactive coupons can be delivered and used with or without  an App – this is one of their best features.

We can also deliver interactive coupons inside an existing App, or through our free App HelloLocal, –  you have wonderful choices and advantages at the Mobile Coupon Factory!

Wallet Passes do require a native or downloaded wallet App.

Tag: App

No. All Mobile Coupon Factory services include secure, quality cloud server web hosting for your online coupons. We use the best servers, secure networks and a global CDN to ensure your mobile coupons work fast and reliably.

How does Mobile Coupon Factory interactive coupon validation work?

Coupon validation is important from both ensuring that your campaign remains secure and by generating important data that aids analytics and customer knowledge.

We offer three stand-alone coupon validation methods: i. validation widget & App, ii. on the customer’s mobile device validation, and iii. QR code validation. Plu two further advanced integrated methods: i. barcodes and ii. Point of Sale API.  This breath of our coupon validation methods enables any business to validate our coupons and collect important redemption data.

Our system records and tracks all distributed coupon data. You can export detailed reports with our reporting tool or we can integrated the data so it syncs into your marketing platforms.

What validation methods can I add to a coupon?

We can program any of the desired validation methods into your coupon campaign. In some cases we can also combine more than one validation methods.

Validation Widget and App:

We offer both a validation widget and a standalone App to validate coupons.

Our widget runs on any device with internet access and a browser. It requires the validation code from the consumer’s device to be copied and entered in the widget. The widget then indicates the validity of the coupon and marks the coupon on the consumers phone as verified, so it cant be re-used. Further it offers the ability to collect data about the consumer, name, gender, in-store spend and this dat is saved with the coupon data.

Our validation App is a little more refined to operate and can be downloaded in the Apple, Google and Windows App stores. It offers similar features to the widget, but has an inbuilt scanner allowing for the faster procession of validations simply by scanning the barcode or QR code displayed within the customer’s coupon. In case of multiple redeem locations you can create multiple logins for the widget to track the redeem location in the statistics. The App also allows you to save extra personal data from your customers.

QR code validation:

Our validation system allows a QR code to be generated (after a valid coupon claim) and displayed within the coupon. This QR code can be scanned by any device (phone or tablet) with a camera and our App and this can be used as the validation system. At validation, the cashier scans the validation QR Code during checkout and enters the validation password. In case of multiple redeem locations you can create multiple passwords to track the redeemed location in the statistics.

On mobile device:

Validate the coupon directly on the customer’s device by entering the password. (This option does not work for printable coupons.) In case of multiple redeem locations you can create multiple passwords to track the redeem location in the statistics. Note some customers do not like handing over their phones, so in these cases you have the customer enter the password.

Use your own validation codes:

We offer a solution where we can import and use your own validation codes. Our system will then show your validation code on our validation page – one unique validation code for every coupon. You are can also show that validation code as a barcode so your POS system can scan that code. (Clever hey!)

POS integration with our API:

Our platform can show a barcode with the unique coupon ID generated by our system. Connect your POS system via our API to validate the coupon from within your POS.  This solution needs an one time integration from your POS software supplier to make this work! Please ask us for further information.

 

 

If we send you campaign using our built-in e-mail (mailChimp) or SMS (clickatell), our system will automatically generate a unique link for every e-mail or sms-receiver. We can create and download single use codes and send you batch files for inclusion in your campaigns or with your marketing platform. You can use our API to programmatically create single use codes.

Yes!

Our most popular format is sharable coupons, or, to be more precise, every shareable coupon has a default multi-use coupon URL e.g. coupons.mobilecouponfactory.com/p/abcdef.  This method offers basic protection based on a cookie we place within the consumer’s device.

Consumers can forward their coupon URL to friends or use the same coupon on multiple devices.

Single-use codes have a unique coupon URL for every consumer. e.g. coupons.mobilecouponfactory.com/p/abcdef/123456789.

These single-use coupons  are 100% unique, they cannot be used twice.

Retargeting, also known as re-marketing, is a form of online advertising that can help you keep your brand or particular offer in front of your customers after they leave your Coupon.

A customer may have opened and claimed your coupon, but not yet redeemed it. One option with re-marketing is then to place ads in the customer’s social media feeds reminding them they have a high value offer from you.

We can place the re-marketing tags to measure coupon opens, claims and validations, so you can create specific re-marketing audiences to suit your advertising requirements.

Retargeting is a cookie-based technology that uses simple pixel code to anonymously “follow” your target group actions on your Coupon.  The code, or pixel, is unnoticeable to your site visitors and won’t affect your coupon’s performance. Every time a new visitor loads your coupon, the code places an anonymous browser cookie. Later on, when your cookied visitors browse the Web, the cookie will let your retargeting provider know when to serve ads, ensuring that your ads are served to only to people who have previously visited your site.

Retargeting is so effective because it focuses your advertising spend on people who are already familiar with your brand and have recently demonstrated interest in your coupons. That’s why most marketeers who use it see a higher ROI than from most other digital channels.

The scratch coupon language can be set to the following languages:

  • Dutch,
  • English,
  • French,
  • German,
  • Hungarian,
  • Italian,
  • Persian,
  • Portuguese,
  • Russian,
  • Spanish,
  • Swahili &
  • Swedish.

The scratch coupon can automatically detect the phones language and present the built in commands in that language. The actual content will have be presented in the correct language.

Wallet Passes can be presented in any language that is supported by Apple and Google.

Our coupon security methods.

Whether you need your customers to print, or using their smartphone to redeem your coupon, Mobile Coupon Factory’s technology will ensure it is delivered in the most secure and accessible way possible. We provide several security options that are sure to meet your security requirements. Every coupon automatically includes basic protection via on a cookie and each coupon is assigned a unique coupon code.

 Single-use coupons.

Single-use coupon codes are unique links (One-time promotion link that is absolutely unique to each individual). When we transmit coupons via SMS or Email, our system automatically generates a unique, single use URLs for each coupon. We can also generate single-use codes and provide you a list for inclusion into your systems.

 Date/time restrictions.

You can add date/time restrictions to the coupons, including an expiry date and start date.
We offer additional time restriction solutions such as flexible expiry dates, or limiting the coupon’s validity to a period of time after claiming.

 Amount restrictions.

You can set a maximum amount of coupon claims/validations.
If the maximum is reached, our system automatically stops distributing coupons.

 Social login registration.

You can ask a consumer to have a social login before accessing the coupon. We offer solutions for Facebook Connect, Google Login and email/password registration. This adds extra security because the same customer cannot use the coupon twice.

Mobile Coupon Factory interactive mobile scratch coupons are loaded with features. Here are the main promotional variables.

Scratch Image Design:

Other than the scratch image being of fixed size there is no limit to what can be displayed. Our designers will build a scratch image to perfectly suit your promotional requirements, from a simple image to a game format with a design that is closely related to what is revealed once scratched. Images will also need to be designed for each of the prizes, or the winner, non-winner scenarios.

Scratch Interaction:

We can enable or disable the scratch sound and change how much of the initial scratch image needs to be revealed before moving to the next stage of coupon interaction.

Multiple Prize Formats:

Our coupon system is powerfully adjustable, It’s much more than scratch and win or lose, you can offer multiple prizes, each with their own “reveal image”. Each prize requires a rated win percentage from 1 to 100%, meaning there are up to 100 prizes that can be offered. Each prize can also have a maximum winner limit, meaning that you cannot over award prizes.

Flexible Start & End Dates:

We have a range of date features to offer ultimate flexibility. Including:

·      Future start dates – you can distribute the coupons, but they can be acted upon until the start date arrives. An email reminds the customer.

·      Flexible end dates, where the coupon promotion will end a certain time after it has first been opened.

Limitations on Claims or validations:

We can set the maximum number of claims or validations as a further promotional safeguard.

Rules & Terms & Conditions:

These can be automatically presented as part of the coupon delivery and can require an acceptance from the customer before they continue to either scratch or claim. Links to terms and conditions can be presented at the bottom of every coupon page.

Notifications after Claim or Validations:

We can send an email to a specified email addresses after a claim or validation is executed

Any smartphone with a mobile browser such as explorer, Safari, or Chrome will work with our interactive Coupons. An internet connection is also important.

If you plan to use any of the mobile wallet functionality then the customers will also require a compatible the Apple or Google Wallet.

Coupon validation is important from both ensuring that your campaign remains secure and by generating important data that aids analytics and customer knowledge.

  1. Prevent consumers from using the coupon twice.
  2. Statistics: track how many coupons are distributed, claimed and validated on find out more information who your customers are.
  3. Optional you can add your generated turnover to the validation process to calculate your ROI.

We offers several easy-to-use validation methods for small businesses to validate coupons without any additional investment or installing any additional software.

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